Indie publisher and developer Finji has accused TikTok of using generative AI to alter the ads for its games on the platform ...

Finji is "unable to view or edit the AI-generated versions of its own ads," which includes a "sexualised, racist and sexist ...

Advertising disruption of video gaming is getting worse, according to new poll of gamers -- while at the same time, more of them are engaging with that in-game ad content. Now, 65% of gamers say “ads ...

Two in three gamers say in-game ads “positively or neutrally” affect their gaming experience, and 45% of gamers don’t mind watching regular or pop-up ads that offer them in-game rewards, according to ...

An advert was shown in each half of France's victory over Ireland in a 'double-box' format, lasting for 20 seconds.

The majority of Six Nations fans have reacted negatively to in-game adverts during the rugby tournament. UK broadcaster ITV’s ...

Azur Games used hypercausal runner game Taxi Run to experiment with a new method of monetising in-game ads This resulted in a 5% increase in overall revenue and up to a 20% increase in the US without ...