Public relations describes the various methods a company uses to disseminate messages about its products, services, or overall image to its customers, employees, stockholders, suppliers, or other ...

A definitive primer on the functions, factors and history that form the industry. Public relations, or PR, is the practice of strategically managing and guiding how information about an organization, ...

Like many small business owners, you may think your pockets are not yet deep enough to afford a public relations manager. After all, it's those bigger companies that need PR for their issues, such as ...

The functions of marketing, advertising, and public relations are frequently entwined and interconnected in the course of creating a brand image. So much so that many people are unable to discern ...

Forming a startup is a lot of hard work for an entrepreneur. You've come up with an idea, developed a business plan, secured funding and put the business plan into action with your first customers or ...

When Newsweek reports, as it did recently, that the U.S. is waging a ”PR war” as well as a military war in the Persian Gulf, public-relations professionals have a right to be offended. If the ...

TORONTO--(BUSINESS WIRE)--Hudson's Bay Company (HBC) announced today a newly established Corporate Communications and Public Relations division, as part of its focus on creating “Centers of Excellence ...