Deion Sanders and Colorado cashing in on record profits with 'Prime Effect'
Deion Sanders’ arrival as head coach of the Colorado Buffaloes marked a transformative era, propelling the university to unprecedented financial success in the ...
Sportskeeda1d
Coach Prime dons Shedeur Sanders’ gear as he marks his presence at the 2025 Shrine Bowl practice
Coach Prime arrived in Frisco, Texas, on Monday to monitor some of his Colorado players practicing for the Shrine Bowl.
How much are Deion Sanders and Colorado worth on the open market?
Deion Sanders and the Colorado Buffaloes football program have seen a meteoric rise in value and national prominence since ...
USA Today4d
Deion Sanders, Nike reunite for Air Diamond Turf sneakers: 'Nothing is new under the sun'
NFL Hall of Famer Deion Sanders' signature Air Nike Diamond Turf sneakers are back now that he and the sneaker maker have reconciled and agreed to continue their relationship after years of not ...
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Report: Colorado set revenue, expenses records in Deion Sanders' first season
Colorado set records for both revenue and expenses during Deion Sanders' first season as head coach, The Daily Camera ...
Deion Sanders has elevated Colorado, but would 'Prime Time' effect endure if he leaves for Dallas Cowboys job?
Colorado coach Deion Sanders has won at every one of his stops, most recently taking the Buffaloes from 1-11 to their first ...