The construction of effective customer satisfaction surveys becomes part of a pivotal strategy for achieving a deeper connection with customers. The creation of winning customer satisfaction surveys ...

You already know that customer satisfaction is important. What you may not have known is that high customer satisfaction indicates that financial performance expectations will be exceeded. There’s ...

Overall business customer satisfaction with electric utilities has climbed this year, aided by record high reliability scores, but serious gaps in satisfaction exist between small and large businesses ...

There’s a direct link between employee satisfaction and customer satisfaction. Happy employees equal happy customers. Unhappy employees lead to unhappy customers. It’s not quite as simple as that, but ...

A 2016 survey of executive leadership found that 90% of CEOs believe that consumers are one of the greatest impacts on business performance and strategy. However, customer satisfaction provides an ...