Company to consolidate subsidiaries, elevate core brands including Giant Containers and Machfu Monitoring, and advance ...

In a long-running trademark dispute between two companies marketing real-estate development services, and both using the name Dewberry, a trial court held that Dewberry Group entities infringed the ...

Standing out in a crowded marketplace is a business requirement for increased sales, profits and success. A basic tenant of marketing is the establishment of a brand identity for products and services ...

Before corporations, entertainment companies, sports franchises, and political parties acquired “brand narratives,” the notion of branding was a subset of a practice called “corporate identity.” CI, ...

Manuals 1 claims to be the first-ever comprehensive study of corporate identity manuals, and features glorious full-colour photography of such gems as the NASA, Randstad and British Telecom identity ...

CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. It is well known that different colors can affect the human brain ...

Korean Air’s new logo and corporate identity are not just visual changes, but a reflection of the airline’s new global goals.

Identity theft is often thought of as a crime that only affects individuals. However, businesses of all sizes, including sole traders and large corporations, are also at risk. Corporate identity theft ...

ARTE’s corporate identity reflects the channel’s identity as Europe’s cultural magnet. It has been designed by the British agency The Partners together with Lambie-Nairn (now Superunion).