F or decades, the cola wars played out in Super Bowl commercials and fast food soda fountains, in taste tests and vending ...
Juice and dairy beverage industry intensifies competition with focus on affordability, small packs, new products, and health ...
Reactive advertising keeps brands in the cultural conversation, but does it build loyalty or just fuel fleeting buzz? As ...
This time, the battleground has expanded beyond the traditional cola giants, incorporating dairy and juice brands, each delivering unique messages to consumers ...
Coca-Cola’s campaign encourages consumers to pause and enjoy a Coke during halftime and other break moments. Pepsi’s response ...
Pepsi-Cola has dropped to third in the cola wars. However, it is the No. 1 snack brand and a very solid No. 2 in the broader beverage space. In packaged food, it holds its own against larger peers.
When it comes to caffeinated beverages, gays have yet another reason to feel good about their well-known preference for Diet Coke: Coca-Cola is standing firm on DEI, while rival Pepsi goes the ...
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The Financial Express on MSNCola wars heat up: Pepsi’s nostalgic jab at Coca-Cola amid Campa Cola’s aggressive pushPepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the ...
Coca-Cola’s appeal to Palestinians fizzles as the Mideast war boosts demand for a local look-alike
Pallets of branded aluminum cans at the production line in the Palestinian Chat Cola bottling plant, in the West Bank city of Salfit, Feb. 13, 2025. (AP Photo/Nasser Nasser) ...
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