You may feel like your coworkers are illiterate, but the reality is that Americans are reading more, not less. According to ...

At the top of the list is BookTok. Sales driven by the social media platform jumped 20% last year over 2023, reaching about 60 million units sold. Despite the talk of TikTok possibly being banned ...

As London Book Fair came to a close, creators considered the impact BookTok has had on their reading and their perception of the publishing industry. Evie (@eviemaddaloni; 3,763 followers ...

This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...

As BookTok continues to evolve and expand its influence over the literary world, there has never been a better time to embrace this platform. In recent years, BookTok, the literary corner of ...