TYSONS CORNER, Va.--(BUSINESS WIRE)--MicroStrategy® Incorporated (Nasdaq: MSTR), a pioneer in AI-powered business intelligence, today announced that the company was named a Market Leader in the BARC ...
Experts say the suspension of BARC television ratings could affect prices and revenue of media planning while accelerating ...
Suspension of TV ratings disrupts ad planning, impacting smaller broadcasters and accelerating the shift to digital ...
The Ministry of Information and Broadcasting (MIB) has suspended the Broadcast Audience Research Council’s (BARC) television ratings across all genres until ...
Advertisers, broadcasters, agencies and investors face an unprecedented measurement vacuum; industry warns prolonged ...
BOSTON, June 17, 2025 (GLOBE NEWSWIRE) -- Ataccama, the data trust company, today announced the release of a new report by Business Application Research Center (BARC), The Rising Imperative for Data ...
The issue before the ministry remains BARC’s permission under the new TV Ratings Policy 2026, not closure of the industry’s ...
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