Everyone knows that having good posture while sitting is important, but not all of us have the resources (or the generous office managers) to afford quality chairs that support our backs. I’ve been ...
Sandbridge Capital has acquired a minority stake in BackJoy Orthotics. No financial terms were disclosed. In addition to this investment, Ken Suslow, a managing partner at Sandbridge, has been added ...
Boulder-based BackJoy’s goal of building a “24-hour bubble of postural protection” recently received a multimillion-dollar shot in the arm. The burgeoning BackJoy, a maker of seats, shoes, pillows and ...
Celebrity Fitness Trainer Ashley Borden Provides Simple At-Work Back Exercises To Maintain Back Health Despite The Rise In Cancelled Gym Memberships After January 30th With 8 of 10 Americans ...
BOULDER, Colo.--(BUSINESS WIRE)--BackJoy, a company on a mission to change the way the world sits, stands and sleeps, today announced a partnership with personal trainer, corporate wellness consultant ...
STUDIO CITY (CBS/KCAL) — Have back pain? The first and only back "orthotic" might be able to relieve that. Bing Howenstein, President of Backjoy, visited the KCAL9 studios on Tuesday to talk about the ...
Three hours into an eight-hour train ride, I'm wondering "Why doesn't my back hurt?" I'm sitting on the answer, called the BackJoy, a portable orthotic device that helps straighten sitting posture and ...
BackJoy Orthotics has designed a product to aid drivers suffering from lower back pain. The BackJoy is designed to improve alignment beyond a cushion or simple support through active stabilization; ...
BACKING BACKJOY: Sandbridge Capital’s empire is growing. The fashion-minded private equity firm — which last week took a stake in Rossignol and has investments in Derek Lam, Bonobos and others — ...
Bing Howenstein isn’t a doctor. In fact, he has spent the majority of his professional career producing movies. Yet, Howenstein has turned BackJoy Orthotics, which sells a plastic cradle designed to ...
BOULDER, Colo. — BackJoy and celebrity fitness trainer Ashley Borden on Monday released the “Sit Right – Stretch Right” online video program for easy-to-follow back exercises and stretches that can be ...
BOSTON — BackJoy Orthotics, a newcomer to NACDS Marketplace, is showing retailers its patented orthotic support device, the BackJoy. Retailing for just $39.95, the BackJoy is a special orthotic ...