News

Fanatics announced an exclusive deal with college basketball phenom AJ Dybantsa, which is reported to be worth eight figures.
A new NIL deal signed by BYU basketball freshman AJ Dybantsa has increased his valuation to an astounding number.
Incoming freshman and top NBA prospect AJ Dybantsa inks an eight-figure trading card and memorabilia deal with Fanatics, ...
For Dybantsa, in addition to his latest move, he now has NIL deals with major brands such as Nike, Fanatics and Red Bull. His ...
Dybantsa, 18, is a top candidate to become the No. 1 pick in the 2026 NBA Draft. The partnership starts immediately, ...
Fanatics and Fanatics collectibles are set to partner with incoming BYU freshman AJ Dybantsa in one of Fanatics “most ...
Per Larry Holder of The Athletic, the deal is part of a larger partnership between Dybantsa and Fanatics, which owns Topps.
BYU’s AJ Dybantsa, A Low-Key Superstar, Leads College Basketball In NIL Valuation. The expectations for Dybantsa's freshman season are sky-high.
The incoming BYU freshman, who is ranked as the No. 2 prospect in the 2025 college basketball recruiting class (via 247 Sports), already has reported deals with Nike and Red Bull.
BYU star freshman AJ Dybantsa signs an eight-figure NIL deal with Fanatics. Learn how this major partnership impacts BYU basketball and his NBA future.