The horror genre has been an especially fertile ground for memorable immersive marketing. Here are 12 examples of campaigns that successfully used horror to get lots of, um, eyeballs. Is it better to ...

Hello, you glorious gluttons for all things indie horror! Are you just starving for the newest of the new, the most unknownest of the unknown? If so, you’ve come to the right place. Welcome to the ...

Whenever a horror movie is a success with audiences or critics, countless industry “pundits” craft pieces about the power of horror and how the genre manages to bring excitement back to the movies.