This another one of my "how does Ars run" curiosity questions. I thought Aurich said an upcoming podcast would discuss some of the technical side of the recent redesign, but two episodes of the ...

As web developers, we all care about URLs. When Google complained about URL rewriting, many balked. We may work late to get everything just so, but URLs don't matter a bit to most people. When I ask ...

Evergreen content is good, but evergreen URLs are better for SEO. Learn how, why, and when you should use durable URLs to earn long-term, high volume keyword rankings. Content may be king, but URLs ...

Gary Illyes warns about URL parameter issues on LinkedIn. He advises using robots.txt to manage URL parameters. This matters because it affects site crawling and indexing efficiency. Google's Gary ...

I spotted an interesting comment from John Mueller of Google about URLs and reducing duplication. He said focusing on individual URLs here and there won't help you much, it is more about looking where ...